Cloudy. A stray shower or thunderstorm is possible. Low 67F. Winds light and variable..
Cloudy. A stray shower or thunderstorm is possible. Low 67F. Winds light and variable.
Biscuitville recently hosted a grand opening to celebrate its new store at 1040 Piney Forest Road.
Biscuitville recently hosted a grand opening to celebrate its new store at 1040 Piney Forest Road.
Biscuitville Fresh Southern held their grand opening on their new location on Piney Forest Road in Danville, on Thursday, July 28.
The move to 1040 Piney Forest Road is expected to improve vehicle access and provide an overall enhanced experience for Danville guests.
“We know our Piney Forest Road guests will appreciate that our new Danville location is designed with them in mind, whether they are joining us in the dining room of our Fresh Southern prototype restaurant or placing their orders from our dual-lane drive-thru,” Biscuitville President and CEO Kathie Niven said. “We are so grateful for the support of the Danville community, and we are pleased to be able to celebrate our new Danville location.”
“Biscuitville is grateful to have served multiple generations in this community since opening our first Danville location in 1975,” Communications Manager Jamie Biggs said. “We have seen that our Southside Virginia guests continue to support Biscuitville through seasons of growth and development, including the opening of our relocated, new restaurant on Piney Forest Road. All the while, Biscuitville has stayed true to our mission: providing an authentic Southern dining experience that offers guests a departure from the ordinary. With biscuits that are made fresh daily and ingredients that are locally sourced, our guests know that’s something they can count on when they visit a Biscuitville restaurant, no matter where it may be located.”
Blake Jennings, third generation and grandson of founder Maurice Jennings, and Vice President of Development and Facilities, chimed in.
“Our new location on Piney Forest Road is located just across the street from our old location, so we hope not to only maintain our customer base but build upon it. With our new dual-lane drive thru designated to minimize wait times, we look forward to serving our guests more efficiently and hope to attract even more guests who may not have tried Biscuitville before.”
Branded prizes were distributed from 8 a.m. until noon.
Known for their Biscuits Made Fresh Every 15 Minutes, and as part of their new signature design, Biscuitville features a large biscuit window that allows guests to view the biscuit-making process. This feature is iconic to Biscuitville’s brand, and the company proudly posts Home of the Biscuit Window Since 1966 in front of its biscuit makers. In addition to the biscuit window, other highlights of the new restaurant include: Exterior features resembling a reclaimed southern barn, with a tin roof, barn doors and gooseneck lights. Interior features that combine a modern look and feel with southern heritage through industrial hardware, blue painted ceilings inspired by southern porches, and mixed materials like wood, metal and tile. A large photo mural wall that captures the local Danville neighborhood and community. A dual-lane drive-thru designed to minimize wait times. An enhanced beverage area with expanded drink options, including Salisbury-based Cheerwine. Proudly serving Community Coffee, 4th generation family-owned and the nation’s number 1 retail coffee brand since 1919. Conveniences such as free Wi-Fi and electrical access for devices.
Headquartered in Greensboro, North Carolina, Biscuitville Fresh Southern is a family-owned company serving authentic Southern food made fresh daily from locally sourced ingredients. Known as the Home of the Biscuit Window Since 1966, Biscuitville serves scratch-made biscuits baked fresh every 15 minutes. Today, the company sources its ingredients from other local and family-owned partners to serve guests classic Southern breakfast. Biscuitville employs over 2,000 people and operates 69 restaurants in North Carolina and Virginia, serving breakfast all day from 5:00 a.m. to 2 p.m. For more information about Biscuitville Fresh Southern, visit the company’s website at Biscuitville.com.
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